Your website is the backbone of your digital marketing efforts. Every piece of marketing points back to your site. We combine creativity and strategy to deliver a website that converts your audience in the Columbus, Ohio area into customers. We work with you to determine who your customers are, what they care about, and how we can make your business stand out above your competition. We are passionate about building your website the right way, from design, development. SEO, UX (User Experience) and more. Our web design and development department has years of experience building:
- Ecommerce websites
- Lead Generation websites (non-ecommerce)
- Landing pages
- Custom designed websites
Designing Beautiful Websites Inside & Out
Your website is the backbone of your digital marketing efforts. Every piece of marketing points back to your site.
Our goal is to create a visually stunning website that also converts your audience into customers. We break down your website into two parts: design/front-end and the back-end. Our design team works with the SEO team to combine creativity and the strategic foundation to make your website a powerhouse. Search Engines like Google scan your website for User Experience and SEO power. Without both, your website won’t rank in the Columbus area for your main keywords and you may miss out on potential customers. Our team’s goal is to make your website look stunning and also build it on a solid foundation of SEO that will power you up the rankings on Google.
Web Design That Pops
Your website needs to stand out. To gain the edge on your competition, your design needs to ‘pop’ and make a good first impression. You only have a few seconds to “wow” your website visitors and keep them on your site to look for more information. Our design team is always up-to-date on current design trends to give your brand a modern touch. We dive into strategic research to give you a design that represents your business in the best possible way and keeps your marketing looking fresh and exciting. We also continually make updates to your website as new design trends present themselves. With our web design services, you can trust that your business has the best possible look and feel.
Marrying Web Development and Marketing
Built for Search Engines with Users in Mind
When we design and develop websites, we always keep Search Engines like Google in mind. We structure your website to be easily indexable and crawlable so that it can be discovered and consistently ranked near the top for your main keywords. Before building, our web development team works with our SEO team to determine the best course of action for catching Google’s attention. Our goal is to make your website stand out AND get you the traffic needed to grow your business. We don’t stop there. We are constantly looking at ways to improve and enhance your website, no matter what changes Google rolls out.
Mobile First, Never Second
It’s no secret that your customers use the internet on their mobile phones. What does that mean for your business? It means when we develop your website, we think “mobile first”. We design your website to look good on any device so that your audience in Columbus can get the information they need to become your customers. This also helps your website rank higher because Search Engines like Google see that you care about giving your website visitors a good experience, no matter what device they are using to view your site.
Safe and Secure
Your customers security when browsing your website is a top priority when we build the site. We always use SSL to ensure that any information that is exchanged is done so in a safe and secure manner. No matter what type of website we build for you, you can be confident that our development team takes visitors security very seriously. If your website handles sensitive information like credit card numbers or other personal info, our team will work to make sure that information never falls into the wrong hands.
Fast and Reliable
You only have a few seconds to capture the attention of your audience. A slow website puts potential sales in jeopardy. We run extensive site speed tests before the launch of your website so that you can be sure it operates smoothly and effectively. We stay away from needless design elements that may slow your website down and turn customers away. There is a perfect balance of stunning design and a fast loading time, and we work relentlessly to find that balance. Even if your website requires complex functionality, we have the experience and expertise to scale your site in a way that never compromises speed.
When It’s Done – It’s Yours
Some agencies may build your website with proprietary platforms so that once it’s done, it isn’t fully yours. We build your site with you in mind. Once we are done, it is yours to keep. Our developers work with platforms (WordPress, etc.) that are easy to edit, and we provide full training on how you can make simple changes and updates in the future. Our mantra from day one has been transparency, and we apply that concept to our website design and development services. We also provide ongoing maintenance for changes that require more in-depth development.
Taking Care of Updates
Your business and marketing are ever-evolving. Your website is no exception to that. When you have business updates, you can rely on us to make any edits necessary to keep your website up-to-date. Our processes are agile and streamlined so that new pictures, text, content, links, etc. can be implemented in no time! We know how important it is to have accurate information on your website, which is why we work tirelessly to get your edits live ASAP. Search Engines like Google also prioritize sites that continually improve and update content, which will help you rank above your competition.
Staying Current
We work hard on the back-end of your website to keep up with WordPress updates, new plugin releases, and more. We also continually strive to seek out new design trends that we can apply to your website that will drive more conversions. Consider us your ongoing marketing partner. After your website is built and launched, we don’t stop working. The internet is always changing, and our team will work with you to make recommendations on changes that can be implemented quickly. If it’s going to help your business and website, it’s at the top of our minds.
